web development for search engine optimization

SEO Class Resources

I’m excited to be teaching the CPCC Small Business Center’s SEO class. There’s a lot of bad SEO advice out there and I hope to help some small business owners understand SEO better- whether they will be doing their own search engine optimization or hiring someone else.

In my class I’m going to be covering 4 basic topics about search engine optimization. Here are resources that I’ll be referencing in those sections:

  1. Measuring SEO results
  2. Setting up a website for SEO
  3. Creating SEO-friendly content
  4. Building links for SEO results

Although there are no textbooks for this class, here are some that you might find helpful:

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