If you come to the SEMCLT meeting next Thursday, September 1st, you can hear me opine verbosely about social media and search.

My goal is to try to bring some rationality to this discussion. I’ll talk about good methodology to determine whether or not social affects search and what we definitely know about the relationship between the two. I want to bring some clarity to this discussion so we don’t jump to conclusions but instead work with what we really know.

You might also learn why on earth I would title this blog post with such unusual verbage.