Increase interest in your blog with RSS

Blogging and RSS have had a wonderful relationship for quite a while. RSS feeds have been the primary vehicle of distributing the content of a blog and even have helped search engines index its content. The relationship does not have to end there, however. RSS is too useful just to passively communicate to people who are interested in your topics. You can use RSS to increase interest (and traffic) to your blog.

One of the common ways of increasing traffic to your blog is by engaging other bloggers. Find people who are interested in the same or similar topics to you and engage in their conversation. This not only gets your name out in the blogosphere, but will create interest in your unique contribution. How can you do this without spending hours a day on the web searching for similar blog topics? How can you break out of the usual blogs you read and get some fresh, new perspectives on your topics of interest? Use search engines with RSS output.

There are a couple engines that provide this feature, but in my experience Google works the best. (Isn’t it funny how a once cutting-edge company eventually becomes the new evil-empire as it starts to do things really well? So why do I feel bad promoting them?) I used Blogdigger too, but Google actually indexed and gave me the results Blogdigger uniquely generated for me.

Back to my original point. You can use the Google engine to search blogs that cover some of the same topics you discuss. If you use the suggestions from a site like Googleguide it will help you get even more specific, thereby relevant, results. I would play with the Google engine a little bit until you start to get results that you like, before I started to subscribing to feeds.

Once you get feeds coming in, you will know what the rest of the blogosphere is saying and be able to engage in the conversation.

This entry was posted on Saturday, July 11th, 2009 at 11:55 pm and is filed under RSS. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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