dizzysoft software

Build your business with RSS

In an article I read recently it pointed out that 70% of companies do not offer RSS feeds on their websites.

I understand why. Many businesses don’t understand the web and its potential, let alone features like RSS. They put a website up because they are “supposed to” or want to somehow appeal to younger demographics. I think most companies are getting wiser to the potential of a good website but they are still missing out.

RSS stands for “Really Simple Syndication,” which is a good description but still might leave a novice in the dark. Basically RSS is a means of communication to people who are interested in what you have to say that is automatically delivered to them in any way they choose. Conventional advertising with television and newspapers, for example, are like a net that is spread open widely in hopes of catching some of the fish that are around. RSS, on the other hand, is like a worm on a hook that fish get because they are interested in.

What could you do with a marketing conduit that directly addressed people who are specifically interested in your product? What could you do with your customers if you had a way to directly and specifically communicate to them the latest news about your services? These are some of the things a good RSS feed can do for you. Here are some more.

Dizzysoft.com would like to help your company set up its RSS services. Just contact us with your needs and we will get you started.

You can also subscribe to the dizzysoft.com RSS feed to get more innovative ideas like this one.